Who is ADGA?

ADGA or the Australian Graphic Designers Association is an organisation that was founded in 1988.  It is an organisation for professional Graphic Designers and it's goal is to create relationships/networks with people within the profession and to provide information to its customers and the business community.

ADGA also manage exhibitions, awards, seminars and professional development for its' members which currently stands at 2,600 people.

AGDA is a leading member of the International Council of Graphic Design Organisations.

AGDA has a code of ethics.  These are titled....

• Members responsibilities when working outside Australia
• Members responsibilities when working with the community
• Members responsibilities to the client
• Members responsibilities to other designers
• Commissions
• Fees
• Competitions
• Self promotion and publicity

These code of ethics are to establish "fair play".  It is designed to protect designer and clients from unethical business practices.

The AGDA's mission is to improve excellence in graphic design by....

• Encouraging and assisting students and designers in further developing their skills professionally
• Provide feedback to educators on expectations to graduates
• Assisting buyers and users by distinguishing levels of quality in design
• Improve partnerships
• Educate the public in what is good design

The website address is....

http://www.agda.com.au/

 

Medical Brochure

This brochure is to be informative.  So I have tried to layout my brochure so that it is not visually boring and that someone WILL pick it up for a read.  I have chosen a bit of a shock tactic in the front of a small child handling a prescribed medication bottle (which has the label facing to keep out of reach of children) so that the reader will take notice.  I have also added a colourful pie chart as most people are visual in relation to reading and remembering statistical information.  I kept the brochure blue to be inline with the company logo colour.

Pizzari Menu

This is my menu design for an Italian restaurant.  I wanted it to look a bit classy so I used a lot of browns in my menu.  I designed a different menu with a marble look but the colours printed out horribly so I had to change plan.  The logo is basic and the picture which I have also watermarked in the background is a vector image of Michealangelo's, David.  I ran into some trouble originally with this image as it became terribly pixelated so I had to vectorize it.

I used two different fonts in my layout.  The headings are Baskerville Bold Italic 14pt, Dish titles and cost are Cambria Bold Italic 12pt and the descriptions of the dish, Baskerville Rg 10pt.  I think these two fonts worked quite well together.

Kids Map of Australia

This was a hard one.  I tried to make this look good as well as being educational.  I tried all sorts of things to represent states and I decided to go with floral and animal state emblems.  I named each item as well as wrote out the state name in full and the capital cities of Australia.  I left the background white as I felt that if I put a colour there it would take the focus off the map.  I added the boat and fish to give balance to this design as I put the Australian flower up with the title of the map.  The Title font is Rockwell Extra Bold.  I feel that this gave it an official look while the rest of the font on the map is Tekton Pro.  A less serious font. 

Calendar

This is my calendar I have designed.   I have named it the '209 liquid calendar' as all the images are of various liquids.  I had a lot of fun thinking up of some various ways to get effective swirls and colours in the images.  The main challenge was trying to change the font colours so they could be seen against the background.  I printed this a number of times to see if I had chosen the right backgrounds.  The design is a DODECAHEDRAL - a 12 sided calendar.  I really like origami and so I thought I would search for a template that I could use for a calendar.  I found one on a Norwegian Uni site.  I also included my title on the layout of the sheet which was a printed out document stick behind a glass of water.  If you would like to print out - Cut the strong lines and fold the dashed.  Have fun.

War Hero Booklet

I tried to keep this conservative and serious by using Cochin - most of the font is 11pt.  And I have used it in three ways throughout the booklet being either point size or bold italic.  With the images in the background I changed the hue and I decided in the two page spreads that one image should go across the two.  The start of the booklet is about the War Memorial and the Wars that Australia has been involved in and the last part is how we remember the people who fought for our country.

Design_d 08 poster

I found inspiration for this hard as I was in a rut with designing.  So to get some ideas I decided to collect items in my office/study and photograph them to make up the various letters of DESIGNED-08.  It has a bit of an old 70's school book I like.  It was also fun trying to experiment with photography.

Stationery Group 3

This is my favorite group out of the three designs of stationery.  It is functional and minimal.  I think if there was more orange it would take over the space where the body of the text should go.  I also like how there are small spots at the bottoms separating the address details.  The font used is Optima.

Stationery Group 2

Stationery Group 1

2. Three part study in Type Assignment

This is the second font I designed.  I like the texture in this and I think if I re-drew this in pen it would have a better look.  I decided not to go with it as I wanted to design something a little more challenging and I had a font in mind that I used to use on my letters during high school.  

(Not in order as I had a few problems downloading).

4. Poster with teardrop Curl Font

This is my new salad bar poster.  Wanted the image to be cool and healthy at the same time.  Hmm trying telling that to kids ha ha.  I thought my new font fitted in pretty well with the image.  I think if the images were real photography it would clash.  

1. Three part study in Type Assignment

This is my final font.  Although it was a bit fiddly to design in illustrator I think it has worked out quite well.  I wanted to use san serif with a bit of filagree - it is a bit cartoonist.

3. Three part study in Type Assignment

This was my first font that I design.  It was a little childlike and sloppy so I decided to do something a little more accurate as far as shapes go.  The above font is pretty close to the bubble font I would put on assignments in high school.  

Invitation for Dizey's Day

Thought I would add this to my blog.  It is not part of my course but I was asked my friend Kylie, to design an invitation for a ladies day (in memory of her great friend) at the local rugby union club.  Dizey was a great friend to all involved in the club and I was privileged to have met her and enjoy her wonderful personality not long before she passed away.  With her in mind I designed the above invite - the feminine colour of pink, spring blossoms gives you a feeling of new life and happy sunshine and I was also told that she loved dragonflies, so I thought they went really well buzzing around the flowers.  I was really happy to be asked to do this not only for the experience but to participate in a great cause.  If anyone is interested incoming - please do.  I can tell you that it is a really fun day - haven't missed one yet!!

1. Land of the giants

2. Treat your ming like a bad neighbourhood

3. The grass is greener

4. People in Glass Houses - abstract peice

5. Star Wars Scene - Rebel Base

6. What makes good graphic design?

7. War Collage - Good Vs Evil

8. Me at a Famous Place - Giants Causeway

Collage of my Life

Cartoon design - A4 poster

This is an A4 poster for my cartoon.  This was originally drawn then redesigned in illustrator.  The font I used in the heading is to appeal to children and the colours are fairly bright which should also appeal to children.  This was fun putting this together.

Visual Perception Vector Art

These were hand drawn in black ink pen and then redrawn in Illustrator.  The Cityscape did take a long time, but I learnt a lot of tricks on the way.

18 June Drawing Exercise 2

Unfortunately I was away this week, but what I was supposed to do was to draw a picture of a fellow student as close to photographic image as possible.  I did this at home from a photo of a classmate that I had on file.  It was a little difficult as my fellow classmate - Amanda was looking down her nose in the photograph so it was a challenging pose to draw from.  Anyway, here is my result.  Sometimes I find when I draw people, it is best that I leave the drawing for a couple of weeks and then go back to tackle the drawing again with fresh new eyes.

Hard Core (piercing studio)

Well I hope you get the message here.  The font I used is "Dream Scar" and I think it is pretty relevant to the message - holes and spikes people.  The only thing I have added to this is in the "H" I added a bar to look like a belly button piercing.  I chose a grey gradient on the font to give it a metallic look.

Big Dave's Pizza Shop

I tried to use the standard colours for a pizza shop.  I think this is good if you want something to be easily recognizable. I put a shadow behind the font as I wanted it to almost jump out at you and I have put an image of a slice of pizza in the background.  The font I used is "Brush Script medium", it has that fast food look to it.  I have put the words at a slight slant to give it some movement - make it look quick.

The Bank (nightclub)

This was an interesting one - calling a night club "The Bank".  I decided to go with an angry piggy bank.  A money box with attitude.  I used the bright blue as I thought this would look great in neon lights and also the image printed on black t-shirts.  The font I used is "GradoGradooNF" - I think it is a more 50's art deco style, which I think gives it a cool image.

The Bear Shop (a teddy bear shop)

I had lots of fun doing this.  I wanted the logo to look like it was drawn by a child. And the colours I used was for this same reason.  The font again, I wanted to look hand written.  It is "Brown bear funk" - most appropriate don't you think?  I did have trouble originally with the position of the name, but after a few changes of position and getting a second opinion (thanks Amanda), I found a great spot for it.

Studio 891 (photographer)

I experimented with this one.  I first of all wanted to use the lens as the 'o' in "Studio", but it looked out of proportion so I put the red word on the black traced camera.  The reason why I used these colours was I was thinking of dark rooms with the red light and the camera being almost a negative.  The 891 has been given a texture as I thought it just looked a bit too bland to be red also.  I didn't want people to mix up the name with perhaps a model number on the camera.

Street Act (Street Theatre group)

The font I used is "Rock it".  It has given a rustic look like an old brick wall.  I wanted to continue this rustic look by using the theatre masks (which look a bit spooky using the brush stroke that I used).

Shove It (Skate boarding brand)

Would appreciate some feedback on this one.  I am not sure it works as a logo but I think it would look cool on a shop front.  I wanted to give the image a look of flying.  The font I chose "El&font Block" because it gave a street graffiti look.

Richard Jones (Grand piano store)

I thought about using an image of a piano and thought that it was a little too obvious.  So I decided to go for a hand written manuscript look.   The colours I used in this design is to give it an authentic old paper style and the font I used "Viner Hand - ITC", was to continue that hand written look.